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Auto Bodyshop Brand Strategy

ESR Prestige

ESR Prestige was recently crowned Australia’s best Autobody Repairer. Their state of the art facility in Sydney’s Inner West has been built to the highest standards with meticulous attention to detail to produce a bodyshop that makes some car showrooms look old fashioned.

Matter Design was commissioned to develop their branding and implement through signage, corporate documentation, advertising and website. Reminiscent of luxury brands, the identity was developed with a classic logo design and motif that is executed with high-end production, only the best will do.

Working with interior designer Brendan Wong we integrated brand elements into the interior to achieve a high end bespoke feel to the space, including a custom made rug, a etched glass entry and large format environmental graphics and banners.

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