The Bottle-O
Brief
Independent Brands Australia wanted to create a brand that could link independent bottle shops across Australia.
The brand needed to be immediately recognisable, friendly and outgoing.
Result
After researching the marketplace Matter went about developing a strong flexible identity that could be applied nationwide.
The distinctive logo, featuring a beer bottle and a wine bottle being opened, were developed after we came up with the name Bottle-O
Deliverables
- Naming
- Branding including logo
- Signage
- Vehicle livery